Third Time’s the Charm: Settling On Forever with the Itzy Ritzy Boss Diaper Bag Backpack

Admittedly, this title is OTT, but I’ve cycled through a couple of diaper bags in the past 10 months and I have found true diaper bag love… the things you get excited about as a mom… Couldn’t you just use a regular backpack or purse? Heresy!

I started off with the Fawn Design Diaper Bag. I loved the idea of this being my diaper bag but reality had other plans. The bag itself is absolutely beautiful, however, it was very heavy, uncomfortable and became a black hole of mess. I then switched to the the Petunia Pickle Bottom City Carryall, which I think I bought simply because people told me that tote bags were not good diaper bags (I’m that person). I loved all the features of the bag: wipeable exterior, built-in changing pad and lots of pockets, but MY SHOULDERS.


So, Quasimodo here realized all the moms were right and the handsfree backpack life is where it’s at. I watched about 40 JuJuBe review videos and came close to ordering the JuJuBe BFF Backpack (the JuJuBe community is like a fun cult you willingly want to join), but then I found The Sensible Mama on YouTube. She has such great content and reviews. Check her out. Anyways, she has some videos on why the Itzy Ritzy Boss Diaper Backpack is one of her favorite bags. She sold me on it and the rest is history!

We put it to the test right away when we flew cross country and did our West Coast road trip with a 9-month-old for 2 weeks… This bag held us together, literally and figuratively.

Let’s jump into it.

One of my favorite features of the Boss Diaper Backpack are the two exterior magnetic flap pockets. I use them to store my cell phone, wallet, and anything I want to have easy and quick access to.


A close favorite is this deep, exterior catch-all pouch. I usually keep diapers, wipes, and Purell wipes in here.


The exterior insulated bottle pocket is large, stretchy and fits large sippy cups or water bottles.


Next, we have another insulated pocket where I like to store baby food pouches.


THE STRAPS ARE SO COMFORTABLE. They are light yet give you enough support, no matter how heavy the bag is.


At the top, you’ll find a comfortable handle and a zippered felt pouch pocket. I keep my Airpods, blotting sheets, hair ties, and Nora’s bows in here.


Look at all that space! The bag unzips all the way yet can stand up by itself. A unique feature about this bag is the top side pockets on either side!


An interior magnetic flap pocket.


The net at the bottom is removable but is there to prevent contents from spilling out of the bag when unzipped.


The Itzy Ritzy Boss Diaper Bag doesn’t mess around with unused space. You’ll find two roomy mesh zipper pockets on the back of the backpack flap. In my bag, the top pocket stores emergency toys (plastic spoons and some random rings).


The interior drawstring mesh pocket is where I store an extra change of clothes for blowouts.


Keep in mind that this is my bag as packed for everyday use. It can hold so much more than what I currently am using it for.

I love that the bag comes with built in stroller straps and a changing pad. Another feature that is worth mentioning are the padded rubber feet at the bottom. I don’t have to worry about where I set the bag down and I’ve easily cleaned the feet with disinfectant spray.

The Itzy Ritzy Boss Diaper Backpack is perfect because of all the ways it provides to keep your stuff organized and just where you want it. It’s the best of both worlds, you have the storage capacity if you need it but dday-to-day it will hold all your mommin’ necessities comfortably. Plus, it’s cute. Bam.

Buy it here.

Want to see a video on the bag? Let me know.

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